Content creation is a very vague and ambiguous term used in the digital marketing world. Our team at Abundant Marketing wants to break down what content creation means within a small business:
Blog posts are a fantastic tool to build search engine optimization or increase a business’s ranking in Google. They must be used regularly, but when they are, they are a very powerful tool. When we write blog posts for our clients, they include:
- 2 to 3 topic ideas
- A 300 to 350-word blog post
- A stock image
We like to make things very easy for all of our clients and make sure they have full approval of all of their content.
One of our many one-of-a-kind services is public relations or PR services. PR services are typically a rather expensive marketing campaign, but not at Abundant Marketing. Our PR package includes:
- Initial Consultation to Develop a Strategy
- Complete Necessary Interviews
- Writing a Press Release
- Executing the Press Release with Desired Media Sources
We can not guarantee being placed in any publication, but it is very rare that our PR clients are not placed in the media in result of this service.
Email Newsletters (and Print Newsletters, too!)
So many small business owners feel like they need a monthly newsletter, but then have no content to fill to include. Our team helps determine if a newsletter is really necessary for a business or if there is another communication plan. Additionally, we help create a content plan if a newsletter is the right direction.
We can also create email templates for a monthly newsletter in order to make it easier to send stylish monthly newsletters without much work.
Website Content and SEO (Search Engine Optimization) Updates
There is fantastic software built to review content on a website to make sure they content is written in the manner that search engines would like to see. However, learning to write this way can be tough. Abundant Marketing can come alongside any business and create strong content to help improve an existing website.